BGA Media: Portfolio: Events

Event Development, Management, and Marketing BGA produced its first conference in 1975 for SPIE, the Society of Photo-Optical Instrumentation engineers. Since then, we have conceived, developed, managed, produced and marketed well over 100 professional events. Here are some notable examples which illustrate the range of size and type of our events as well the the diversity of our activities.
	CyberArts International Miller Freeman Expositions As Director of Business Development for the Expo division, Bob was responsible for acquiring and launching a number of events, most of which involved emerging technologies and markets. This conference, expo, and concert-style showcase was the first true digital media symposium to serve the arts and entertainment world. Many new tools and technologies made their debut at CyberArts. A 10-year anniversary celebration was held in 2001. Sponsored by Keyboard Magazine in association with Verbum.

	Licensing International Advanstar Communications The producers of this world-class event were looking for an independent provider of marketing expertise to produce both their exhibitor and attendee campaign materials. In a "down" economy and a slumping radeshow industry, they have maintained their customer base and expect to increase their numbers this year. Approximately 400 exhibitors, 20,000 attendees, and many many custom features.

	CFC Alternatives Conference Miller Freeman Expositions We launched this conference on behalf of Circuits Manufacturing Magazine to serve the critical needs of electronics manufacturers facing tough environmental regulation of their chemical processes. We designed the conference, planned and executed all of the marketing and handled the onsite logistics. Over the three years that the topic was relevant, the show grew 300% and the results included a cleaner environment and more profitable manufacturers.	Return to Top

	National Music Expo Miller Freeman Expositions We designed and conducted research for the publishers of Keyboard, Guitar Player and Bass Player magazines to support the launch of this ambitious series of multiple annual events. We then created all marketing materials and submitted an operations plan that was later employed by in-house staff. Exhibitors were manufacturers of musical instruments and attendees were amateur and professional players. The event featured workshops with big-name artists and concerts as well as product exhibition.	Return to Top

	International Security Conference Reed Exhibitions The ISC expo is a series of multiple annual shows across the US and internationally addressing the security concerns of businesses and institutions. Attendees were dealers, distributors and professional users of access control, monitoring, and crime deterrent products. Bob served as marketing director for four years (helping the show to grow by 25%) and stayed involved with its management for a total of seven years.	Return to Top

	Mobile Communications Expo Cahners Exposition Group New technology was about to create the Cellular Telephone industry. Our team timed the launch of this new show to coincide with what was expected to be a 10 billion industry in its fifth year. Bob was show manager, handling event design, exhibit sales, and supervising the marketing and onsite logitical support.	Return to Top

	Seybold Seminars Key3Media This seminar and expo series helped create the desktop publishing industry. When the Internet changed that forever, they were quick to evolve, integrating new media expertise into their conference, inaugurating new expo features and making a concerted outreach via print, email, and promotional tie-ins. We were brought in to devise and execute several of those projects over a three year period.	Return to Top

	Web Innovation Conference Softbank Forums In the height of the Internet boom, we were tabbed to consult on the development of a conference program exploring advanced technologies and standards for the Web Developer community. We also recruited speakers for much of the program and moderated two of its sessions.	Return to Top

	Software Development Conference CMP Events Before becoming the technology powerhouse it is today, the Software Development Conference was a struggling young event at Miller Freeman. We created PR materials and programs that helped the show grow, and it was ultimately acquired by CMP.	Return to Top

	The Digital Be-In Verbum Events 1960s counter-culture consciousness meets digital era creativity. The resulting event is part art gallery, part exposition, part concert. Although similar in some aspects to the CyberArts Festivals, the Digital Be-Ins were not focused on professionals or the media trades. This open-to-the-public event originated as a MacWorld Expo evening event and evolved into a stand-alone feature in San Francisco for many years. Each Be-In had a theme concept. The 10th anniversary event (poster pictured at left) focusedon Human Rights in Cyberspace, coinciding with the 50th anniversary of the United Nations Universal Declaration of Human Rights. Bob served as producer for six years.	Return to Top

	Paradox Conference Verbum Events Held at the legendary urban experimental city Arcosanti, Arizona, this mutli-disciplinary confab drew leaders from the arts, sciences, and social pursuits to explore how new discoveries and technological progress can be better employed to serve the human condition and give us a better future. BGA participated in two of these biennial events, providing programming consultation, public and press relations, and technology and logistics to support a network connection with a simultaneous event in San Francisco.	Return to Top

	Global Information Infrastructure Awards Ziff-Davis Events Bob served a judge for three years running in this prestigious recognition of excellence in network communication, education, commerce, and entertainment.	Return to Top

	Event Technical Services The city of San Mateo, California and a touring company of Cirque du Soleil have called upon us to employ our special expertise in show logistics and theatre audio for their productions.	Return to Top